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How to set up a Campaign?
How to set up a Campaign?

What makes up a campaign on Nine Ad Manager

Updated over a year ago

Creating a Campaign on Nine Ad Manager

Are you interested in advertising on 9Now? Creating a campaign on Nine Ad Manager is the first step towards running successful ads on the platform. In this article, we will explain what a campaign is and the information it contains, as well as guide you through the process of creating one.

What is a Campaign?

A campaign is a collection of all the necessary information to run ads on 9Now. It includes your budget, schedule, targeting, and creatives. Think of it as a blueprint for your advertising strategy on the platform.

Why Do I Need a Campaign?

In order to advertise on 9Now, you must have a campaign on Nine Ad Manager. This is the tool that allows you to manage and track your ads on the platform. Without a campaign, you will not be able to run ads on 9Now.

Creating a Campaign on Nine Ad Manager

Now that you understand the importance of a campaign, let’s go through the steps to create one on Nine Ad Manager.

Getting Started

When you log in to the platform for the first time, you will be prompted to set up your first campaign. Don't worry, it's a simple process and we'll guide you every step of the way.

Step 1: Choose a Name and Schedule

The first step is to choose a name for your campaign. It is important to choose a name that will help you easily identify this campaign in the future. Once you have chosen a name, you can then select a schedule for your campaign. By default, the schedule is set to 14 days, however, you can select a timeframe that best suits your business needs.

Please note that there is a 3-day window for campaign approval. For example, if today's date is the 1st, you can book your campaign to start from the 4th onwards.

Step 2: Determine Your Budget or Impressions Amount

Next, you will need to select either a budget or an impressions amount for your campaign. The minimum budget for a campaign is $500 (plus GST).

Step 3: Target Your Desired Devices

In this step, you can select the devices you want to target, including phones, connected TVs, and laptops. You can choose one or all of these devices depending on your target audience.

Please note: 75% of all 9Now users are streaming shows on connected TV which means you can expect to have a low amount of clicks for your ads, however our ads cannot be skipped which means your ad will be watched from beginning to end.

Step 4: Geographic Targeting

Now it's time to specify the locations you want to target for your campaign. You can select specific postcodes, capital cities, regional areas, and even entire states.

Step 5: Select Your Preferred Demographics

In this step, you can choose the age range and gender of your target audience. This will help ensure your ads are reaching the right people.

Step 6: Interests and Behaviours

Here you have the option to target a combination of categories of consumer data. This allows you to reach a specific audience that is more likely to be interested in your business or target different user groups for potentially new customers.

Step 7: TV Show Targeting

Another way to target your audience is by selecting specific TV shows and genres. This can be a great option if you know your target audience is likely to watch certain shows.

Step 8: Creatives

Creatives are an important part of any advertising campaign. You can either upload your own ad if you have one already available, or you can use our creative AI builder to automatically create an ad for you using your business website.

Here are some tutorial videos on our creative builder and how to edit your ad.

Step 9: Review and Checkout

Once you have completed all the previous steps, it's time to review your campaign details and checkout. Make sure everything looks good before finalizing your campaign.

Your campaign will be reviewed by our team within 3 days and you can expect a response. If approved your campaign will go live on the scheduled date, If it is rejected our team will communicate the details with you.

Congratulations - Your Campaign is Ready !

You have successfully set up your first campaign on our platform. Now sit back and watch your business grow with the power of online advertising.

If you need any further assistance or have any questions, please don't hesitate to reach out to our support team. We are here to help you succeed.

Need Help?

If you encounter any issues or have any questions about creating a campaign on Nine Ad Manager, you can visit our help center or check out our FAQ for more information or contact our team at support@nineadmanager.com.au for assistance.

We are dedicated to making your advertising experience on 9Now a success.

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