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What determines the price of my Campaigns?
What determines the price of my Campaigns?

Campaign Pricing

Updated over 5 months ago

Campaign pricing is CPM based and the final price is determined by the targeting that is applied to the campaign

  • Base price: $50 CPM

  • Postcode targeting: +$7.5 CPM

  • Capital cities and districts targeting: +$7.5 CPM

  • Regional area targeting: +$7.5 CPM

  • Age targeting: +$2.50 CPM

  • Gender targeting: +$2.50 CPM

  • Interest and behaviour targeting: +$10 CPM

  • Live Sport Show targeting: +$15 CPM

  • Show targeting: +$5 CPM

  • Genre targeting: +$5 CPM

For example if you have a campaign($50) with Postcode targeting ($7.5) and Live Sport Show ($15) targeting you will be charged $72.5 CPM.

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