Nine Ad Manager also allows you to track events on your website from users that have been exposed or clicked on your Ads, to set this up you will need to be able to add tracking code to your website.
Once your campaign is set up visit My Account and then click on Pixel Tracking
Then Click on Create my pixel
Add pixel code to your site
You will need to copy and add the pixel code in the <head> of the page as high as possible for more details you can find a step by step here.
Create Events
Decide what events you want to track from Page Views, Sign ups. Video Views, Add to Cart, Purchase, Brochure Download, Form completion.
Then copy that code and place each even code after the pixel code.
Then once implemented please check the Event Statuses to check for correct implementation.
Event Tracking
A tracking event is if you have a click tracker URL from an ad server that you want to add to your campaign.
We would suggest either using UTM's in the destination URL field or setting up the tracking pixel to track results within the campaign.