How to Set Up Pixel Tracking in Nine Ad Manager
Pixel tracking is a powerful tool that allows you to track user behavior on your website. With pixel tracking, you can gain valuable insights into how users interact with your business based on your adverts. Pixel tracking also enables the monitoring of website conversions and visitor actions, helping businesses optimize their ad campaigns effectively.
Pixel tracking allows you to track website conversions, visitor interactions, and specific actions to improve your ad campaign management. Nine Ad Manager provides comprehensive tools and resources to help you implement pixel tracking seamlessly.
Step 1: Access Your Profile Settings
To begin, click on the dropdown menu next to your name in the top right corner of the platform. From the dropdown menu, select "Profile". This will take you to your profile settings page.
Step 2: Navigate to Pixel Tracking
On your profile settings page, navigate to the left top side of the platform and select "Pixel Tracking". This will take you to the pixel tracking settings page.
Step 3: Generate a Code
If this is your first time setting up pixel tracking on our platform, you will be prompted to "Generate a code". Click on this button to generate your unique pixel tracking code.
Step 4: Read Up on Implementation Steps
Before implementing the pixel tracking code, we recommend reading up on the implementation steps in our help articles. These articles provide detailed instructions on how to set up pixel tracking on various platforms and can help you troubleshoot any issues you may encounter. For detailed instructions, refer to the User Guide and Video Tutorial, which include pointers for customizing and testing tracking in Google Tag Manager.
Step 5: Copy and Paste the Pixel Codes
Once you have familiarized yourself with the implementation steps, you can copy and paste the pixel codes to your Google Tag Manager or as a Custom HTML on your website. This will enable pixel tracking on your website and allow you to start collecting valuable data.
Summary
Setting up pixel tracking in Nine Ad Manager involves:
Logging in and navigating to your profile.
Generating and sharing the pixel code.
Integrating and customizing the code in GTM.
Follow the comprehensive guides linked above to ensure an accurate setup tailored to your needs. This process ensures you capture valuable conversion data to optimize your campaigns effectively.
If you have implemented the tags in your GTM make sure to also publish this Live to the Latest Version of your website like the below screenshot If you are managing sub-accounts or clients, navigate to 'Pixel Tracking' under your profile settings, select the client, and generate a specific pixel code for them. Additional guidance can be found in these instructions and video walkthrough.