The bankroll is a digital wallet integrated into the Obypay loyalty program. It can be topped up in several ways and used as a payment method across your entire ordering ecosystem (Obypay interfaces + till if integrated).
One Bankroll — Multiple financial transaction solutions
Cashback — A percentage of the amount spent on an order is directly credited back to the customer's loyalty account.
Cashless — A dematerialised payment solution, directly integrated into the customer's loyalty card.
Prepaid card — A digital or physical card linked to a loyalty account, rechargeable with the amount of your choice.
Gift card — A digital or physical card, credited with an amount, to offer to a loved one.
The benefits — Implementing these features simplifies financial transactions, efficiently manages funds and offers flexible payment and reward options to your customers.
Best practices before launch
Test the bankroll as if you were your customer
Go through the ordering interface from start to finish: credit a bankroll, make a payment, verify that the balance displays correctly before opening the program to your customers.
Test the bankroll directly at the till
Make sure the process works from your till software and train your team so they are comfortable handling customer questions.
Communicate about the bankroll to your customers
Inform your customers via your social media, your website and your in-store displays. The more they understand the bankroll, the more they use it — and the more they come back.