In the 3rd step of creating a new campaign, you will be able to choose your target audience.
You can filter your influencer target audience based on an influencers age, gender, location, and their interactions (predicted views and likes). You also have a targeting reference via the audience size slider. In this side bar you see three areas: 

  • red area: your target audience is too specific, meaning the number of creators targeted is less than 10 times the number of products allocated to the campaign 
  • green area: your target audience is ideal, meaning the number of creators targeted is between 10 and 30 times the number of products allocated to the campaign 
  • yellow area: your target audience is too broad, meaning the number of creators targeted is greater than 30 times the number of products allocated to the campaign

To save time, you can copy the configuration of the audience you targeted in a previous campaign. For more information on this, please read the article, "What does "Copy configuration from" mean?".

Additionally, you can add other groups of influencers that you targeted in previous campaigns by clicking on "Add" in the specific group. You can also create and add a custom list by clicking on "Create a new custom list"

For more information on this, please refer to the article "How to create a custom list".

For specific information about this feature, please watch the following video.

TUTORIAL VIDEO 🙌

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