If you don’t disclose, you are at risk of FTC non-compliance which can put you at risk of FTC warnings and fines. This is serious business! As an Octoly member, you are required to respect Octoly terms for every campaign you participate in. As such, your posts must respect Octoly’s transparency rules. You can find transparency rules details outlined in our terms and campaign pages.
Failure to abide by these rules puts you at risk of being removed from the Octoly platform.