iOS - s2s Purchase events mapping

Onboarding.online event

AppsFlyer Event

AppsFlyer parameters

Amplitude Event

Amplitude parameters

subscription_started

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

subscription_started

{customParameters}

resubscribed

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

resubscribed

{customParameters}

subscription_renewed

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

subscription_renewed

{customParameters}

subscription_expired

af_subscription_expired

{"af_content_id": "subscription_product_id"}

subscription_expired

{customParameters}

trial_started

af_trial_started

{"af_content_id": "trial_subscription_product_id", "af_currency": "USD", "af_revenue": "0", "af_quantity": 1, "af_trial_period": "7d"}

trial_started

{customParameters}

trial_converted

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

trial_converted

{customParameters}

trial_expired

af_trial_expired

{"af_content_id": "subscription_product_id"}

trial_expired

{customParameters}

pay_as_you_go_started

af_pay_as_you_go_started

{"af_content_id": "trial_subscription_product_id", "af_currency": "USD", "af_revenue": "0", "af_quantity": 1, "af_trial_period": "7d"}

pay_as_you_go_started

{customParameters}

pay_as_you_go_converted

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

pay_as_you_go_converted

{customParameters}

pay_as_you_go_expired

af_pay_as_you_go_expired

{"af_content_id": "subscription_product_id"}

pay_as_you_go_expired

{customParameters}

pay_up_front_started

af_pay_up_front_started

{"af_content_id": "trial_subscription_product_id", "af_currency": "USD", "af_revenue": "0", "af_quantity": 1, "af_trial_period": "7d"}

pay_up_front_started

{customParameters}

pay_up_front_converted

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

pay_up_front_converted

{customParameters}

pay_up_front_expired

af_pay_up_front_expired

{"af_content_id": "subscription_product_id"}

pay_up_front_expired

{customParameters}

non_subscription_purchase

af_purchase

{"af_content_id": "product_id", "af_currency": "USD", "af_revenue": "4.99", "af_quantity": 2, "af_content_type": "category_a", "af_receipt_id": "receipt123456"}

non_subscription_purchase

{customParameters}

billing_issue_detected

af_billing_issue_detected

{"af_content_id": "subscription_product_id"}

billing_issue_detected

{customParameters}

entered_grace_period

af_entered_grace_period

{"af_content_id": "subscription_product_id"}

entered_grace_period

{customParameters}

trial_renewal_cancelled

af_trial_renewal_cancelled

{"af_content_id": "subscription_product_id"}

trial_renewal_cancelled

{customParameters}

trial_renewal_reactivated

af_trial_renewal_reactivated

{"af_content_id": "subscription_product_id"}

trial_renewal_reactivated

{customParameters}

pay_as_you_go_renewal_cancelled

af_pay_as_you_go_renewal_cancelled

{"af_content_id": "subscription_product_id"}

pay_as_you_go_renewal_cancelled

{customParameters}

pay_as_you_go_renewal_reactivated

af_pay_as_you_go_renewal_reactivated

{"af_content_id": "subscription_product_id"}

pay_as_you_go_renewal_reactivated

{customParameters}

pay_up_front_renewal_cancelled

af_pay_up_front_renewal_cancelled

{"af_content_id": "subscription_product_id"}

pay_up_front_renewal_cancelled

{customParameters}

pay_up_front_renewal_reactivated

af_pay_up_front_renewal_reactivated

{"af_content_id": "subscription_product_id"}

pay_up_front_renewal_reactivated

{customParameters}

subscription_renewal_cancelled

af_subscription_renewal_cancelled

{"af_content_id": "subscription_product_id"}

subscription_renewal_cancelled

{customParameters}

subscription_renewal_reactivated

af_subscribe

{"af_content_id": "subscription_product_id", "af_currency": "USD", "af_revenue": "9.99", "af_quantity": 1, "af_subscription_period": "Month"}

subscription_renewal_reactivated

{customParameters}

subscription_refunded

af_subscription_refunded

{"af_content_id": "subscription_product_id"}

subscription_refunded

{customParameters}

non_subscription_purchase_refunded

af_non_subscription_purchase_refunded

{"af_content_id": "subscription_product_id"}

non_subscription_purchase_refunded

{customParameters}

subscription_paused

af_subscription_paused

{"af_content_id": "subscription_product_id"}

subscription_paused

{customParameters}

access_level_updated

af_access_level_updated

{"af_content_id": "subscription_product_id"}

access_level_updated

{customParameters}