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How to Handle Subscriptions When Separating Variants into New Products
How to Handle Subscriptions When Separating Variants into New Products
Adriana Pope avatar
Written by Adriana Pope
Updated over a month ago

IIf you’re thinking about separating a product with multiple variants into individual products, it’s essential to consider how this could impact your existing subscriptions. Here’s why keeping the product unchanged is the best solution for maintaining a smooth customer experience and operational simplicity.

What Happens to Subscriptions?

Subscriptions in Shopify are directly tied to the product and variant IDs. If you separate variants into new individual products, the IDs linked to existing subscriptions will no longer match. This mismatch can disrupt subscriptions, leading to issues such as:

  • Failed Subscription Orders: Shopify won’t recognize the new products as linked to existing subscriptions, potentially causing orders to fail.

  • Customer Inconvenience: Subscribers might not receive their orders as expected, resulting in a poor customer experience.

Why Keeping the Product as-is is Best

Maintaining the current product structure ensures that all existing subscriptions remain functional and avoids unnecessary complications. Here’s why it’s the optimal approach:

  • Seamless Subscription Continuity: Keeping the original product intact preserves the links between subscriptions and product IDs, ensuring uninterrupted service for subscribers.

  • Simplified Inventory Management: Managing inventory for one product with variants is far easier than handling separate inventory for multiple new products.

  • Reduced Complexity: Splitting variants into separate products often requires additional tools or apps to sync inventory and manage subscriptions, introducing unnecessary effort and potential errors.

Summary

To provide a reliable and straightforward experience for your subscribers, we recommend keeping the product as-is with its current variants. This approach ensures:

  • Subscriptions remain fully functional without interruptions.

  • Inventory is managed efficiently without needing third-party tools, or manual updates to inventory for each separate product.

  • A simple and scalable setup for both your team and your customers.

For additional guidance or personalized assistance with your subscription management, our support team is here to help. Don’t hesitate to reach out!

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