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What Are Claims & When Can Customers File?

A claim is an insurance request filed when something goes wrong with a protected order. If a customer added Onward Checkout+ to their order and their package was lost, stolen, damaged, or had another covered issue, they can file a claim to get it resolved.


Who Can File a Claim?

A claim can be filed when:

  1. The order has active Onward protection — The customer opted in to Checkout+ at checkout (or the merchant purchased protection on their behalf).

  2. The issue is a covered cause — The problem falls within one of the supported claim categories (see below).

  3. The claim is within the submission window — The customer files within the allowed number of days after the order was placed or fulfilled.

If any of these conditions aren't met, the customer will see a message explaining why they can't file at this time.


Covered Claim Causes

Onward supports the following claim types. The options shown to a customer depend on their order's delivery status and which causes your store has enabled.

Shipping Protection Claims

Cause

When to File

Typical Evidence

Stuck in Transit

Package hasn't had a tracking update for an extended period and appears lost in the carrier's network

None required

Damaged

Package arrived with items broken or damaged during shipping

Photos of the damage

Stolen

Package was marked as delivered but was never received (porch piracy)

Shipping address confirmation, ID, or Police Report (depending on $ amount)

Missing Items

Package arrived but one or more items were missing from the shipment

Photos of what was received

Wrong Item

A different product was shipped than what the customer ordered

Photos of the wrong item received

Returned to Sender

Carrier returned the package to the merchant without delivering it

None required

Quality Claims (Quality Guarantee)

Cause

When to File

Typical Evidence

Not Satisfied

Customer isn't happy with the product's quality, fit, or how it matches its description

Photos of the product

The Not Satisfied option only appears if the Quality Guarantee feature is enabled and the order is still within the guarantee window.


The Submission Window

The submission window controls how long a customer has to file a claim after their order. Here's how it works:

  • Maximum window — The longest a customer can wait to file (e.g., 30 days from order date). After this date, claims can no longer be submitted.

  • Minimum wait period — The shortest a customer must wait before filing (e.g., 3 days). This prevents premature claims before a package has had time to arrive.

If a customer tries to file too early, they'll see a message asking them to wait. If they try after the window has closed, they'll be told the claim period has ended.


Evidence Requirements

Depending on the claim type, customers may need to upload photo evidence:

  • Damage claims — Photos showing the damage to the product or packaging.

  • Missing items — Photos showing what was received (to confirm items are missing).

  • Wrong item — Photos of the incorrect item that was received.

  • Not satisfied — Photos showing the product condition or quality concern.

For claims like stolen packages or stuck-in-transit shipments, photo evidence is typically not required.


ID Verification

In some cases, customers may be asked to verify their identity before a claim can be processed. This is a security measure that we put in place to protect fraudulent activity through the program, and to protect merchants revenue.

In the event ID verification is required, the customer will be guided through a quick embeded identity check (powered by Persona) as part of the claims process.


What Happens If a Customer Can't File?

If a customer doesn't meet the eligibility requirements, they'll see a clear message explaining why:

  • "Too soon to file" — The minimum wait period hasn't passed yet.

  • "Outside the claim window" — The submission window has closed.

  • "Not covered" — The order doesn't have active Onward protection.

  • "Return or exchange available" — For quality issues, the customer may be directed to the merchant's returns process instead.


Can Merchants File Claims on Behalf of Customers?

Yes. Merchants can file claims for their customers directly from the Onward merchant dashboard. This is useful when a customer contacts the merchant's support team about an order issue and the merchant wants to initiate the claim process for them.

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