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Edit Engagement Topic Content

Create a compelling case for community members to participate

Luuk Derksen avatar
Written by Luuk Derksen
Updated over 3 years ago

πŸ’‘ Don’t forget to Save, Save, Save your engagement in the top right corner and click the back arrow to revert back to your engagement homepage.

1. Customize the language of your emails.

There are 2 types of emails for you to customize: Opt-In & Reminder. For both emails, there are 4 required fields: Subject Line, Preview Text, Email Body, and Button (CTA) Text.

🚨 Be sure to scroll through the Preview Text bar. The text bar does not display all of the sample text provided.

2. Customize the Conversation Guide.

This section will be included in the calendar invite and will be easily accessible for participants during the meeting. Choose questions that align with the discussion topics and can help steer the conversation.

  • Add at least 2-3 icebreakers

    • The number would depend on the size of the audience.

    • At a minimum, update icebreakers every 2 months.

  • Add at least 4 discussion questions

    • The number will vary with the audience size.

    • Discussion questions should be updated every time when the discussion topics (Areas of Interest) in the sign-up form are updated.

Best Practices for the Conversation Guide:

  • Be clear, concise, and succinct.

  • Creating a compelling agenda – it will help steer your members' conversations.

  • Iterate the importance of structured conversations.

  • Add fun questions! Don't stick to professional only.

    • E.g. Do you prefer sweet or savory foods?

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