Q: Why do my campaigns run in the Otis system instead of using my existing ad account?
A: Otis creates and manages ad accounts programmatically to ensure optimal performance, budget control, and strategic execution. This approach ensures the best possible results while keeping your campaigns running smoothly and efficiently, while following best practices across all advertising channels.
Q: How can I access and manage ownership of data and insights while using Otis?
A: Otis customers share their datasets and pixels with Otis, which allows Otis to use the data for optimization while customers retain ownership and access to their account optimization data. We also provide comprehensive reporting across all channels, giving you and your team complete access to data and insights.