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Ad Group Actions
Updated over 2 weeks ago

On the Ad Group level, rather than making changes to individual creative ads, Outbrain DSP has a Bulk Action capability to help you automate creatives management. While viewing the Ads Tab, simply check the ads you'd like to change and select Actions.

Outbrain DSP gives you the option to take five actions in bulk:

  • Pause: Whether they are underperforming, you've noticed an error, or the ads are no longer relevant, Outbrain DSP can bulk pause ads in each ad group.

  • Enable: This action will turn on previously paused ads.

  • Download: Gives you the Creatives Upload Template populated with all the ads uploaded. This is a great option if you'd like to use the pre-existing data to create additional creatives for the A/B test.

  • Archive: Removes but does not delete ads from your dashboard view. The ads are still available if you scroll to the end of your live ads.

  • Restore: You can restore any ad from the archive. Restoring previously archived ads enables you to add them back to the campaign.

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