To set up Adjust app install tracking, follow these steps:
Step 1: Obtain your postback URL by following these instructions (see Step 2 in the Setup Guide).
Step 2: Make sure to add ?postbackid={postbackid} at the end of the postback URL. Your postback URL should look something like this: https://p1.outbrain_dsp.com/p/486/820/?postbackid={postbackid}.
Step 3: Open Adjust's partner dashboard at https://partners.adjust.com/. Copy the Adjust tracking URL to the first edit field. Copy the postback URL you generated in the previous step to the second edit field. For example:
Step 4: Your Adjust tracking link is now generated in the bottom-most edit field. Copy the link and use it on every ad where you'd like to track app installs. An example is shown below.
