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🛍️ How to Set Up Market-Specific Manual Upselling

Learn how to set up market-specific manual upsells in your cart editor to show personalized product recommendations for each region and boost your store’s AOV.

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Written by Aditya Singh

With Market-Specific Manual Upsells, you can configure different upsell products based on the customer’s market — giving every region a more localized and relevant shopping experience.
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​Step 1: Go to the Cart Editor

  1. In your Shopify admin, open the app dashboard.

  2. From the left-hand menu, click Cart Editor.

  3. Select the Upsells tab.

You’ll now see all upsell settings — templates, algorithms, and text customization.

Step 2: Enable Upsells

If upsells are currently inactive:

  1. Click the Enable button on the top right to turn them on.

  2. Once enabled, you’ll be able to manage and preview your upsell recommendations.

Step 3: Choose the Recommendation Type

Under Upsell Recommendation Settings, you’ll see three types of recommendation algorithms:

  • Related (Using A.I.) – Automatically recommends products frequently bought together.

  • Complementary – Suggests products that complement the cart items.

  • Manual – Lets you manually define upsell rules (trigger → upsell pair).

👉 Select Manual to set up your own upsell pairs.

Step 4: Select the Market

  1. On the right side of the Upsell Recommendation Settings box, open the Market dropdown.

  2. Choose the market where you want to configure upsells — for example, United States, Germany, or India.

Each market can have its own custom manual upsells.

Step 5: Configure Manual Upsells

  1. Click Configure Manual Upsells.

  2. A popup titled Configure Manual Upsells (Beta) will appear.

  3. Click Add New Upsell to create a new pairing.

Each row will have:

  • Trigger Product – The product that triggers the upsell.

  • Upsell Product – The product to recommend when the trigger is in the cart.

Steps:

  1. Click Select Trigger → choose your trigger product.

  2. Click Select Upsell → choose your recommended product.

  3. Add multiple pairs as needed using Add New Upsell.

  4. Click Save when done.

Step 6: Save & Test

  1. Click Save in the popup.

  2. Return to the Upsells tab.

  3. Test your upsell setup by adding the trigger product to your cart — you should see your selected upsell appear based on the chosen market.

Step 7: Repeat for Other Markets (Optional)

If you sell in multiple regions:

  1. Change the Market from the dropdown.

  2. Configure new upsell rules specific to that region.

  3. Save each market’s settings separately.

💡 Pro Tips

  • Use localized bundles or best-selling add-ons for each market.

  • Highlight region-specific pricing or shipping perks in upsells.

  • Combine with free gift or discount rules for better AOV impact.

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