Module 2.0 — Opportunity Discovery discovers and prioritizes market opportunities by quantifying TAM / SAM / SOM, detecting white space, and producing a predictive Success Potential Score (SPS) for early validation.
What it produces
Market sizing, white space identification, and a predictive opportunity score that you can use to validate which opportunities to pursue.
Sub-modules / engines
TAM/SAM/SOM Analytics Engine — calculates addressable, serviceable, and obtainable market sizing
Advanced White Space Identifier Engine — detects unserved or under-served market segments
Advanced PA-SPS Calculator — produces the predictive Success Potential Score, with these sub-engines:
SPS Calculation Engine
Score Normalization
Friction Zones Engine
Confidence Interval Estimator
Visualization & Export
What is the Success Potential Score (SPS)?
A predictive score that estimates the likelihood of success for a given opportunity. It includes confidence intervals and friction-zone analysis so you can validate early before deeper investment in Module 3 (Opportunity Development).
Questions about TAM/SAM/SOM numbers or your SPS? Email support@pa-ai.ai.