What metrics can I see in my statistics and what do they mean?

On Partners.House, you can view and analyze statistics based on date, hours, formats, GEO, platforms, OS versions, browsers, platforms, landing pages, and SubID1-4.

Key metrics in the statistics include:

- Date: The period for which the report is generated.

- Clicks: The number of clicks made by your audience.

- Unique users: The number of unique users who viewed your advertising materials.

- Trafficback: The number of rejections.

- TB Leads: The number of leads obtained from Trafficback.

- TB Income: Earnings obtained from Trafficback.

- CPL (Cost Per Lead): The cost of each successful push subscription.

- CPL Income: Earnings obtained through the CPL model.

- Ratio: The ratio of leads to the total number of actions.

- Subscriptions: The number of successful push subscriptions.

- RS Clicks: The number of clicks in the RevShare model.

- RS Impressions: The number of impressions in the RevShare model.

- RS CTR (Click-Through Rate): The percentage of clicks relative to the number of impressions in the RevShare model.

- RS CPC (Cost Per Click): The cost of a click in the RevShare model.

- Total Income: Your earnings for the specified period.

These metrics allow you to track the performance of your traffic and monetization, as well as evaluate the effectiveness of your advertising campaigns.