The advantages of the In-Page Push format include:

1. iOS Compatibility: In-Page Push allows you to earn from iOS user traffic, making it more distinctive and suitable for various types of devices and operating systems.

2. Browser Independence and Updates: This advertising format is not dependent on specific browsers or updates.

3. Audience Loyalty: In-Page Push can be less intrusive for users, as notifications appear within the web page, allowing users to interact with them without switching to other pages.

4. Clear CPC Model: The In-Page Push format operates on a Cost Per Click (CPC) payment model, making the process of calculating and assessing profitability more clear and controllable.

These advantages make the In-Page Push format appealing to webmasters and advertisers, and it can be an effective tool for traffic monetization.