On-Click (Popunder, Clickunder, Pop-up) is a unique advertising format that opens the target offer page in a new browser tab. The opening occurs due to a script embedded in the page's code. Technically, On-Click appears as an invisible grid overlaid on the main page. Site visitors cannot see this grid, but upon attempting interaction with the page's content or accidental clicks, the script triggers, opening the landing page in a new tab.
On-Click is related to pop-up advertising — one of the earliest directions in internet advertising. Experienced advertisers began their journey precisely with pop traffic. Over time, this format became a classic one in affiliate marketing. On-Click has established itself in the market as one of the most effective advertising methods with the right approach.
Unlike Push.House's primary advertising formats, On-Click doesn’t require creatives. There's no need to motivate users to click. The system automatically opens the target page after a click or scrolling to a certain point. Site visitors decide whether to explore the ad content or close the appearing page and continue browsing the site's content. If the target page interests the user, they may submit an inquiry or perform the target action, leading to a payout for the advertiser.
Advertising offers using the On-Click format occurs on Push.House's partner sites, that maintain stable volumes of quality traffic and unique users.
On-Click Features:
Cost: On-Click stands as one of the most cost-effective advertising formats in the CPA market. The cost per click in Push.House amounts to $0.0001 for advertisers.
Simplicity: As the advertising format doesn't entail creative usage, launching a campaign requires configuring targeting and uploading a quality landing page or pre-landing. Find more about this in our article.
User Engagement: With On-Click, your advertisements will undoubtedly grab attention.
Adaptability to Verticals: The format's features allow equally effective advertising offers across various popular verticals. Much will rely solely on targeting settings and the landing page quality, some of which are readily offered by affiliate networks.
Wide Device Selection: On-Click is effective across all devices and operating systems.