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Ad Network Payouts for Publishers

Learn how to view and deposit your earnings from the Paved Ad Network.

Updated over a year ago

When will I get my Ad Network payment?

Earnings from the Paved Ad Network are disbursed monthly, no later than the 15th, for the previous month’s revenue.

To deposit your earnings, you'll need to add a payment method in Payout Settings:


What payment methods does Paved support?

The default payment method is via Stripe, with alternatives like checks, Wise bank transfers, and PayPal.

For detailed instructions on setting up your payment method, refer to our guide: Manage Your Payments from Paved.

How can I view my Ad Network earnings?

Navigate to your Ad Network Dashboard to view earnings for all your newsletters in the Ad Network:

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To view the payout history for a specific newsletter in the Ad Network, go to the Earnings tab.

How much can I earn on the Ad Network?

The Paved Ad Network operates on a pay-per-click (PPC) basis. Different from traditional sponsorships, advertisers do not pay a fixed fee to sponsor a single newsletter but rather pay per click to reach a portion of your audience across multiple days and sends. Advertisers compete with one another and place bids to reach your audience. This maximizes the amount you can earn.

This means that on days when you do not have a traditional email sponsorship locked in, you can earn money per click with very little effort. The more sought-after or niche an audience, the higher the payment per click that you earn. The highest-paying campaigns usually target US or EU-based B2B audiences and can pay up to several dollars per click. We pay you per click based on the highest advertiser bid minus the Paved platform fee.

Paved uses a real-time bidding (RTB) structure to assign priority to advertisers. The higher an advertiser bids, the more likely an ad will beat out the competition. This creates a competitive marketplace and ensures you will always receive the maximum earnings for each subscriber on your list.

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