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How can I find competitor accounts in my niche and evaluate their strategies?

Gregory Cooke avatar
Written by Gregory Cooke
Updated over 10 months ago

To discover competitor accounts, immerse yourself in your niche's ecosystem on TikTok and Instagram. Start by searching for hashtags, keywords, and related content within your niche, such as #CryptoTips or #LuxuryInvesting.

Engage with similar videos to trigger the platform’s recommendation system. You can also explore curated pages like @playboy.mindset and @luxe.chronicles. Observe their content style, engagement tactics, and caption strategies, then apply successful elements with your unique spin.

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