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How to Create Brokerage Charts
How to Create Brokerage Charts
Clay Watson avatar
Written by Clay Watson
Updated over a week ago

Introduction

In the competitive world of real estate, understanding brokerage performance and market presence is vital. Perchwell's brokerage charts feature enables users to visualize trends and data across different brokerages, offices, and agents, providing valuable insights for strategic decision-making.

Purpose of Brokerage Charts

Brokerage charts in Perchwell allow you to:

  • Analyze Market Share: Assess performance in terms of bedrooms, building height, days on market, price, and property type.

  • Examine Distribution Metrics: Look at office and firm listing volume, count, median prices, and days on market.

  • Evaluate Agent Performance: Understand agent metrics like average price, listing count, and volume.

Step-by-Step Guide to Creating Brokerage Charts

1. Selecting the Chart Type

  • Navigate to the Analytics section in Perchwell from the search page.

    • Choose the 'Brokerage' option to access specific brokerage-related charts.

    2. Customizing Your Chart

    • Select from various metrics such as Market Share, Distribution, or Location.

    • Customize the chart based on specific brokerage, office, or agent data.

    3. Interpreting the Data

    • Use the created charts to gain insights into brokerage performance trends and market standings.

    • Leverage this data for competitive analysis and business strategy development.

    Access and Permissions

    • Brokerage charts are typically accessible to users with specific roles or permissions within a brokerage.

    Integration with Other Features

    • Brokerage charts can complement other Perchwell features, offering a holistic view of market performance and internal metrics.

    Use Cases and Scenarios

    Real estate professionals can use brokerage charts to:

    • Strategize Market Approach: Tailor strategies based on comprehensive market share and distribution data.

    • Benchmark Performance: Compare office and agent performance against market standards.

    Sharing and Reporting

    • Easily incorporate brokerage charts into reports and presentations.

    • Share these insights with team members for collaborative strategy planning.

    Best Practices

    • Regular Data Review: Consistently analyze brokerage charts to stay informed of market trends and internal performance metrics.

    • Customized Analysis: Utilize a variety of metrics for a well-rounded understanding of brokerage standings.

    Common Challenges and Troubleshooting

    • Data Accuracy: Ensure the selected metrics and filters accurately reflect the information you seek.

    • User Support: For any issues or uncertainties, refer to Perchwell tutorials or contact customer support.

    Conclusion

    Creating brokerage charts in Perchwell is a valuable way to gain deep insights into your brokerage's market performance and competitive standing. With this feature, you can visualize complex data in an easily interpretable format, aiding in strategic planning and performance evaluation.

    Need More Help?

    For further assistance with creating brokerage charts or other Perchwell features, our support team is at your service. Reach out for personalized help and additional resources.

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