LinkedIn Outreach is a powerful tool for connecting with leads, and the Leadspicker platform offers a variety of features to streamline this process. Here’s how you can leverage these options to optimize your LinkedIn outreach efforts:
When planning your outreach strategy, you can choose LinkedIn as an alternative to traditional email follow-ups. Here’s how to get started:
Select LinkedIn: In the add step menu, choose the ‘LinkedIn’ option.
Choose Your Outreach Method: Decide between visiting profiles, sending connection requests, or using InMail.
LinkedIn Outreach Options
Profile Visits:
Select the visit option.
The platform will automatically visit all LinkedIn profiles within your project.
Connection Requests with Personalized Notes:
Choose the “connect” step type.
Craft a brief, personalized message (up to 200 characters, including variable fields) to accompany your connection request.
InMail Messages:
Select the InMail option for longer messages, up to 8000 characters.
Be mindful of the monthly limitations: approximately 15 InMail messages for standard profiles and around 50 for Sales Navigator accounts.
Classic Messages to Existing Connections:
This method allows you to send direct messages to your existing LinkedIn connections.
Useful for engaging with contacts already in your network.
An effective LinkedIn outreach sequence often combines different methods. Here’s a recommended approach:
Initial Profile visit:
Start with the “visit" step to visit leads profile, leaving them now you noticed them.
Connection Request:
Continue with “connect” step to send a connection request with a personalized note.
Follow-Up Message:
Add a “message” step a few days later.
This ensures leads who accept your connection request receive a follow-up message in their LinkedIn chat.
Combining LinkedIn and Email Outreach
For maximum impact, consider blending LinkedIn outreach with traditional email methods. This dual approach increases your chances of connecting with leads through their preferred communication channels.
LinkedIn outreach, when effectively managed through Leadspicker, can significantly enhance your lead engagement strategy. By utilizing profile visits, connection requests, InMail, and direct messages, you can create a comprehensive and personalized outreach sequence.