Benchmarking tooltips provide instant context for key performance metrics in your Pipeline Solutions Studio Dashboard. Instead of just seeing raw numbers, you can now understand how your studio is performing relative to industry benchmarks — helping you make data-driven decisions with confidence.
Why Benchmarking Matters
Knowing your numbers is essential, but understanding how they compare to industry best practices also helps drive growth. The Benchmarking Tooltips feature eliminates the guesswork, helping you:
✔ Set realistic goals for growth based on proven industry trends.
✔ Spot opportunities for improvement before they become problems.
✔ Celebrate wins by recognizing when your studio is ahead of the curve.
How Benchmarking Tooltips Work
Several key metrics on your Studio Dashboard now include a tooltip that categorizes performance into Good, Better, and Best ranges. These benchmarks are based on real industry data from high-performing studios.
Example: Active Members Benchmarking
Fair: 131-175
Better: 176-225
Best: 226+
If your Active Members count is 180, you’ll see it categorized as "Better" — meaning you're on track but still have room for growth to hit "Best" levels.
Where You’ll See Benchmarks
Benchmarking Tooltips are available for a variety of key studio metrics, including:
Active Members
Gross Revenue
Lead-to-Member Conversion
Average Visits per Member
Class Utilization Rate
…and more!
Simply hover over the benchmark label next to the metric name in your Studio Dashboard, and the tooltip will display where your number falls in the benchmark range.
How to Use Benchmarks to Improve Performance
Here’s how you can leverage benchmarks to make data-driven decisions:
1️⃣ Identify weak spots → If you’re in the “Good” category for a metric, prioritize strategies to improve.
2️⃣ Align your team → Share benchmark insights with your team so everyone is working toward the same goal.
3️⃣ Use data for growth → Compare your performance over time to ensure you’re always improving.
FAQ
Where do these benchmarks come from?
These benchmarks are based on trends we've observed among top-performing boutique fitness studios over years of working in, with, and on these businesses. They reflect data-driven trends we've seen across high-growth studios and are designed to give you a clear picture of what success looks like in boutique fitness. These aren't just numbers—they're a reflection of what it takes to operate at the highest level in this industry.
Can I set my own benchmarks?
Not at this time, but we are always open to feedback on how to make benchmarks more useful for your studio.
What if my studio’s numbers don’t fit these ranges?
During periods of seasonality, your numbers may naturally fall outside these ranges. The key is to track trends over time and use this data as a reference point to optimize performance. If your numbers are consistently outside the benchmarks, it may be an opportunity to evaluate key areas like retention, sales, or engagement strategies.
Need Help?
If you have any questions about Benchmarking Tooltips or how to interpret your numbers, reach out to our support team at support@pipeline-solutions.co or use the in-app chat.