Let’s set one thing straight:
Not every video will be a winner—and that’s okay.
We recently spoke to a brand who asked,
“What if some of the content just doesn’t work?”
Our answer? Welcome to marketing.
Even your best-performing campaigns don’t win every time. On social, paid ads, or organic posts—it’s always a game of testing. The same goes for Posted.
You Only Need One
The goal isn’t perfection across the board.
The goal is to find one or a few videos that truly work.
Those are the ones that:
Get organic traction
Convert viewers
Make you want to hit “Boost”
And when you find them—you scale them.
How Posted Helps You Get There
Posted gives you volume. That’s the secret.
You run contests or deals
You collect many types of content
You spot what resonates
You double down on what works
Over time, you’ll see patterns—hooks, creators, or formats that consistently perform. That’s how real growth starts.
Even the Biggest Creators Test
No top creator went viral on their first post.
They tested.
They learned.
They scaled what clicked.
So if some videos miss? No stress.
Your winners are in the mix—you just need to find them.
Final Thought
The power of Posted is volume + learning.
The goal isn’t to get lucky. It’s to test your way to clarity.
And when you find your winning video—it can change everything.