Tips for Writing Effective Casting Call Descriptions
Creating an engaging and detailed casting call description is crucial for attracting the right talent to your project. An effective description not only communicates your needs clearly but also excites potential candidates about the opportunity. Here’s how to craft a casting call description that stands out:
1. Start with a Compelling Title
• Be Clear and Specific: Your title should clearly state what the role is and include key details such as the character’s name, age range, and type of production (e.g., “Casting for Lead Role in Feature Film – Male, 25-35, Action Genre”).
• Add a Hook: Make the title intriguing to capture the attention of potential candidates. Use phrases like “Exciting Opportunity” or “High-Profile Project” if applicable.
2. Provide a Brief Overview of the Project
• Include Project Details: Mention the type of production (film, commercial, TV series), the production company, and a brief synopsis. This helps actors understand the context of the role.
• Highlight Key Creatives: If notable directors, producers, or studios are involved, mention them to add credibility and attract top talent.
3. Describe the Role Clearly
• Character Description: Provide a detailed description of the character, including their age, gender, ethnicity, personality traits, and any specific physical requirements.
• Role Importance: Explain the character’s role in the story and their relationship with other characters. This gives actors insight into the depth and significance of the role.
• Skills and Experience: Specify any required skills, such as accents, special abilities, or prior experience in similar roles.
4. Include Production Details
• Shooting Dates and Locations: Clearly state when and where the project will be filmed. Mention if travel or accommodations will be provided.
• Compensation: Include details about pay, whether it’s a flat fee, hourly rate, or deferred payment. Mention if there are additional benefits like meals, travel, or accommodation.
5. Outline the Submission Process
• Required Materials: Specify what actors need to submit (e.g., headshot, resume, reel, self-tape).
• Submission Deadline: Clearly state the deadline for submissions to create urgency.
• How to Submit: Provide detailed instructions on how to apply, including email addresses, links to submission forms, or where to upload materials on Project Casting.
6. Make It Accessible
• Use Simple Language: Avoid industry jargon that might confuse some applicants. Ensure your language is clear and easy to understand.
• Format for Readability: Break up text with bullet points or short paragraphs to make the description easy to scan.
7. Add a Call to Action
• Encourage Applications: End your casting call with a strong call to action, such as “Apply Now” or “We’re Excited to See Your Submission!”.
• Provide Contact Information: Include a way for applicants to ask questions or reach out if they need clarification.
8. Review and Edit
• Proofread for Errors: Check your description for spelling and grammar mistakes. A polished casting call reflects professionalism.
• Get Feedback: If possible, have a colleague review the description to ensure it’s clear and compelling.
Example Casting Call Description
Title: Casting for Lead Role in Upcoming Feature Film – Female, 20-30, Psychological Thriller
Project Overview:
We are seeking a talented actress for the lead role in a psychological thriller produced by [Production Company Name]. The film will be directed by [Director’s Name], known for [Notable Works]. The project explores themes of identity and trust, set against a backdrop of suspense and intrigue.
Role Description:
Character Name: Emily
Age: 20-30
Gender: Female
Ethnicity: Open
Character Traits: Emily is a complex character, dealing with trauma from her past while navigating a tense and mysterious situation. She is intelligent, resourceful, and emotionally intense. The actress should be able to convey vulnerability and strength in equal measure.
Production Details:
Shooting Dates: September 15 – October 10
Location: Los Angeles, CA
Compensation: $500/day + travel and accommodations provided
Submission Process:
Please submit your headshot, resume, and a self-tape performing the attached scene by August 25th.
By following these tips, you’ll create a casting call description that effectively communicates your needs and attracts the best talent for your project. Happy casting!