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Which Display Should I Choose?

Recommends the right Promolayer display by goal: email capture, cart recovery, higher AOV, urgency, or announcements.

Q: Which display should I choose?

A: The best display depends on what you're trying to achieve. Select your goal below to find the perfect template. You can also change the display type later.

Details

📧 I want to grow my email list / leads

The Coupon Wheel's gamified format tends to drive the highest opt-in rates. If you want something simple, the Email Popup is the standard choice. If you don't want to block the page, use the Email Slide-in instead.


🛒 I want to reduce cart abandonment

Recommended: Abandonment saver

This detects signs that a visitor is about to leave (such as the mouse moving toward the top of the browser window) and displays a coupon to encourage them to complete their purchase. With around 65% of visitors abandoning their carts, this is an effective way to give them one last nudge before they go.

Note: Since Exit Intent works by detecting mouse movement, its behavior differs on touch devices such as smartphones.


💰 I want to increase average order value (AOV)

Recommended: Free Shipping / Cross-sell

Letting customers know the order amount needed for free shipping encourages additional purchases and boosts order value. On product pages, Cross-sell is also effective for promoting related products.


⏰ I want visitors to act now

Recommended: Countdown

Visualizing the time remaining creates a sense of urgency ("I need to act now"), which helps improve conversion rates. You can set a countdown to a specific date and time, or a countdown that starts a set amount of time after the display first appears.


📢 I want to announce something

Recommended: Notification / Social

"Announcement" is well suited for things like sale launches or changes to business hours, while "Social" is a better fit if you want to grow your social media followers or friend connections.


✨ I just want to start simple

Recommended: Single Image

With very few settings to configure, it's practically ready to go once you upload an image. This is a great option if you just want to try creating your first display.

If you're not sure, you can also browse the full list via "View All Templates." You can always change the display type later.

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