Marketing material resources
What kind of marketing materials should I have?
The most effective local marketing tools for your private practice are business cards and flyers. When creating your marketing materials, keep them authentic to your brand and include your booking link to make it easy for prospective patients to schedule an appointment.
How do I make business cards and flyers?
Canva is the recommended tool for creating business cards and flyers. Fay offers ready-to-use templates to help you get started quickly:
These templates are intended as a starting point. You can customize them as much or as little as you'd like. Updates you might consider include the insurance you accept, specialties, QR code, bio, brand colors, fonts, and logos.
Tip: Make your booking link prominent and easy to find on all marketing materials.
How do I print my marketing materials?
For high-quality, high-volume printing, sending your completed materials to a printing service such as Staples or FedEx is recommended. Canva also offers a Print with Canva option that delivers professionally printed business cards and flyers directly to you.
Creating a QR code
How do I turn my booking link into a QR code?
To create a QR code from your Fay booking link:
Go to your preferred QR code generator and create an account. We recommend this website to create your QR code.
Paste your booking link URL into the Link field
Toggle on Dynamic so you can track how many people scan your QR code
Select a template, customize the design, and add your logo. If you want to use the Fay logo, you can download it below.
Click Generate QR code, then Download QR — download as a PNG file for best quality
Tip: Once your QR code is ready, add it to your business cards, flyers, and website. Save a copy on your phone so it's easy to share whenever you meet someone interested in working with you.