Pulsar is on a journey to solidify its position as a Media Monitoring and Social Listening leader, with a strong focus on Audience Intelligence. Today, we're thrilled to share our latest update with you.
In March, we proudly announced the extension of our Online News coverage to encompass the ANZ (Australia and New Zealand) and SEA (Southeast Asia) regions. And now, we have even more exciting news to share - the expansion of our Broadcast coverage in these regions!
We've significantly reinforced our already comprehensive global Broadcast coverage by introducing 184 new channels to TV and 327 additional stations to Radio. As the media landscape continues to evolve and diversify, Pulsar understands the paramount importance of offering our clients an even broader and more all-encompassing perspective on news and information. With this latest expansion, we are empowering our clients to tap into a more diverse array of news data sources. This means they can capture an even wider spectrum of perspectives, facilitating deeper insights into the dynamic media landscape of the ANZ and SEA regions.
Below is a breakdown of the number of channels and stations that we've added to our coverage:
License Types | TV Channel Count | Radio Station Count |
Australia | 111 | 270 |
New Zealand | 5 | 22 |
Malaysia | 9 | 11 |
Singapore | 6 | 10 |
Philippines | 8 | 4 |
Indonesia | 16 | 8 |
Thailand | 20 | 2 |
Vietnam | 9 | 0 |
As Pulsar continues to grow and adapt to the changing media landscape, we remain dedicated to staying updated with the latest developments in the industry. By regularly expanding coverage and integrating new sources, we ensure that clients receive the most accurate and relevant data to support their media monitoring needs.
Please speak to your Account Manager if you’d like to learn more about access to these data sources.