PureClarity's Recommender ROI report allows you to see a detailed breakdown of how PureClarity is performing on your site.

To get to the report, click on Analytics in the left side menu within your account, you'll see the Recommender ROI report at the top of the dropdown list below.


When you open the report you'll see some headline figures at the top:

Click Total: This figure represents the amount of revenue generated from interactions with PureClarity content on your site, this could be product recommenders, popups or banners.

Click Total as % of Revenue: This shows you the PureClarity Click Total as a percentage of your site's overall revenue.

Orders Involving PureClarity: This figure shows how many of your site's orders involved customers interacting with PureClarity content.

% of orders involving PureClarity: This shows the percentage of how many orders involved PureClarity against your sites overall orders.

You can adjust the date range of the report by selecting the date selector above the headline figures.


Below these figures you'll be given a list of all of the orders that involved PureClarity on your site. The format of these should look like this:

You can click on each individual order to view more information on it.

Each individual order will provide you with details of the Campaign that the customer interacted with, as well as the individual SKU of the product they clicked on. Selecting any of these will then take you through to more detailed reports on Campaign performance or the Product performance.


We also provide you with the customer details for each individual order. If an order has a customer name next to it, you can click on it to find out more information on that customer.

We'll give you information on the amount of visits and orders the customer has made as well as showing you the last time they made an order on your site. You'll also get to see a list of personalised recommendations for that customer.

Below the order details you'll also get to see the customer's average amount of products ordered as well as the average value of those products.

Any identifiable GDPR information is also shown on this page.


This report can also be downloaded as a CSV file. To do this click on the 'Download CSV' button in the main page of the report and it will automatically generate the report.

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