To increase the volume of traffic you receive, we recommend applying the following methods:
1. Increase WinRate: WinRate represents the percentage of successful wins in the auction for the right to display advertising. By increasing your cost per click, you increase the chances of winning the auction, leading to a higher WinRate. A higher WinRate provides you with more opportunities to display your ads to your target audience, resulting in an increase in traffic volume.
2. Connect Feeds: Connecting third-party subscription bases (feeds) increases the coverage of traffic you receive.
3. Optimize Ads and Campaigns: Analyze the results of your advertising campaigns and optimize ads and targeting settings for better performance. Use various text variations, images, and call-to-action (CTA) buttons to determine what works best for your audience.
4. Expand Targeting: Consider expanding the targeting parameters for your campaign. Perhaps it's worth targeting a wider range of audience or adding additional criteria to attract new users.
5. Scale Across Different Advertising Formats: Try out different advertising formats offered by the Push.House network to determine which ones best capture your audience's attention.
By using these strategies and methods, you can increase the volume of traffic you receive, attract more potential customers, and enhance the effectiveness of your advertising campaigns.