Once you've uploaded the new listing we've provided to you, there are 3 types of promotions campaigns that follow:
1) A Wishlist List Campaign
2) A Time-on-Page Campaign
3) A Click-Through-Rate Campaign
What is a Wishlist List campaign?
For the Wishlist List campaign, we create a “List” within Airbnb with a guest count that is relevant to your listing and a title that focuses on a keyword that people in Google are searching for. For example, “Best Airbnb in X” or “Downtown Airbnb in X”.
By managing the Wishlist, we’re hoping your listing gets grouped with other appealing listings for the right guest count and the naming of the Wishlist list, also helps you with some relevant Google searches too.
What is a Time-on-Page campaign?
This involves asking people to come onto your listing and spend a longer time than normal. It's accomplished through a fleet of workers spread across the globe.
What is a Click-Through-Rate campaign?
This campaign involves driving clicks to your listing via the same fleet of workers that are involved with the Time-On-Page campaign. It is exactly what it sounds like, they search for your city, then for your listing and "click-through" to your listing.