My Properties: Performance Indicators

🧠 Overview

Transform how you track and optimize your Airbnb listings with our powerful color-coded performance system. On your My Properties page, every listing displays bold visual indicators that instantly reveal exactly how you're performing against your competition.

🚀 Green = You're Winning – Your listing is crushing it and outperforming similar properties in your market.
⚖️ Yellow = You're Competing – Solid performance that matches your local competition.
🛑 Red = Opportunity Knocks – Your listing has untapped potential waiting to be unleashed.

These visual cues eliminate guesswork and give you the clarity to make data-driven decisions that boost your bookings and revenue.

🔑 The Key Metrics Behind Your Indicators

The performance indicators are applied to each of the following key metrics:

Average Ranking – The average of your listing’s ranking positions across all guest counts.
Best Position – The highest ranking your listing has achieved, along with the guest count it was earned for.
Impressions (First Page) – The total number of eyeballs that see your listing on the first page of Airbnb search results (total for current + future months)
Click-through Rate (CTR) – The percentage of users who see your listing in Airbnb search results and click on it (averaged across current + future months, excluding zeros).
Booking Rate – The percentage of guests who visit your listing and complete a reservation (averaged across current + future months, excluding zeros).

💡Multi-metric view: Hover over the metric displayed for any listing to see the performance indicators for all the key metrics.

🔍 Behind the Colors

Property Search Metrics (CTR, Booking Rate, Impressions)

We compare your listing's search metrics against similar listings in your area using current month and future months' data:

🟢 Green (Leader): You're outpacing similar listings
🟡 Yellow (Average): You're matching similar listings' performance
🔴 Red (Growth Opportunity): You're trailing behind similar listings

Rankings (Average & Best)

Rankings follow a different logic based on search visibility:

🟢 Green (Easy to Find): Pages 1-5 – High guest visibility
🟡 Yellow (Getting Closer): Pages 6-9 – Good visibility with room to grow
🔴 Red (Your Breakthrough Moment): Page 10+ – Hidden gem ready for improvement

⚡Taking Action

🟢 Green Zone Strategy

You're winning – keep the momentum!

Keep your current approach - it's working well
Use these same strategies on your other listings
Check regularly to make sure you stay ahead

🟡 Yellow Zone Opportunity

You're competitive – time to break ahead!

Make small improvements to move ahead of the competition
Look at your green listings to see what they do differently
Focus on fixing the areas that need the most help

🔴 Red Zone Action Plan

You're positioned for a breakthrough – let's make it happen!

Focus on improvements here first to capture lost revenue
Review your photos, descriptions, amenities and what you offer guests
Copy what works from your best-performing listings

💡 Pro Tips for Maximum Impact

Check weekly - Your listing's visibility can change as you make changes and your market changes, so look at them regularly.
Learn from your greens listings - Whatever you're doing right in these areas, try it on metrics that are yellow or red.
Start with red indicators - These show your biggest opportunities to improve bookings and revenue.
Small changes matter - Even minor improvements to photos or descriptions can help move you from yellow to green.
A/B Test - Test one change at a time using the A/B testing feature to see what works best.

❓ FAQs

Q: Why am I seeing "Add Airbnb Account" instead of performance data?
A: You need to connect your Airbnb hosting account to unlock your listing performance data and start viewing color-coded indicators.
Q: What does "Reconnect Airbnb Listing" mean?
A: This means the connection to your Airbnb account needs to be refreshed. Reconnect to update your data and ensure daily syncing continues.