When you create an activation, post or survey in RareCircles, that offer or content becomes shareable as a URL. These pages are locked, prompting prospective members to register to access.
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By sharing links to specific offers or content, you can personalize offers to target prospective members based on a set of criteria.

For example, if you are a retailer opening a new location, you may choose to create a members only launch event and share it through an email campaign targeted at customers in that region.