What is a QR code and how does it work?
QR codes are barcodes that can be scanned by most modern smartphones. A QR code works similarly to barcodes at retail stores. Each QR code consists of black squares and dots which represent different pieces of information (typically a destination URL).
Within the context of customer engagement programs, QR codes are a powerful way to allow customers to easily learn more about your programs.
How can QR codes help me grow my program?
The most common way to leverage QR codes to grow your program is by incorporating them into retail signage and sales collateral (business cards, pamphlets, flyers, etc...).
When you include QR codes in your marketing materials, you make it easy for customers to learn more about your program, driving awareness and ultimately sign-ups.
QR codes work on both digital screens and physical objects (printed materials, products, packaging). Some retailers even include the QR code on employee uniforms!
Where can I find my QR code?
Every account comes with an automatically generated QR code linking to your program landing page.
To access your QR code from your admin dashboard select Portal Settings and scroll down to the section labelled QR code. Click Download to download your code.
How can I use my RareCircles QR code?
Use your RareCircles QR code across print and digital marketing materials. Simply download your RareCircles QR code and add it to the relevant designs.
Make sure you test your QR codes before printing ensuring that they are large and clear enough to function.
Looking for more ways to grow your program?
See all the ways you can invite customers.