This week, we released Page Views Per Session (PV/S), a critical tool for editorial advertiser tracking, granularity, and transparency.
With this unique tracking code, advertisers are able to track this KPI throughout every step of their article or gallery.
How to Get This Pixel:
- Ask your ad rep for the unique PPS header code needed to install
1. The Tracking code is now in the UI under Campaign Settings at the bottom of the page.
2. The PV/S stat is now available via the stats API. This means advertisers can use it in any optimizer.