Advanced Targeting: This option will show up inside of you campaign settings after you have created a new campaign. Clicking the Edit in Targeting button will redirect you to the Targeting Tab. For more information regarding this option click here.
Country Targeting: Revcontent allows advertisers to include or exclude countries you are interested in targeting. Additionally when targeting only one country you have the ability to region target.
Device Targeting: Revcontent allows you to select the specific device type you are after. For mobile and tablet you can also select between Android, iOS, and Windows devices.
Best Practice is to target only one device type per campaign as performance can vary significantly from one type to the next
Zip Code Targeting: If you are promoting a regional campaign you can target the corresponding zip codes. You can also exclude any zip codes that you are not interested in.
Metro Targeting: This tool allows you to include or exclude entire metropolitan regions.
Language Targeting: You will need to select the language used in the headline of your campaign. If the language is not listed you will want to select ALL. Targeting ALL languages when an accurate choice is available as well as selecting multiple languages will result in a campaign denial.
- Boost must target the language used in the ad copy headline
- You cannot target ALL Languages unless the language of the headline is not an available option
- No boosts can target more than one language
Note that our system doesn't translate your campaign headlines. You will need to set the ads up in the language you are targeting.
*We advise boosts are set up to target one device, one geo, and require one language at a time. Different GEOs and devices call for different bids, therefore breaking these out will allow you to optimize effectively, and will also help reduce tracking discrepancies.