Revcontent's patent-pending Audience Targeting tool allows publishers and advertisers to retarget their users based on past interactions with their site.
What is Audience Targeting?
Revcontent’s patent-pending Audience Targeting feature gives you the ability to retarget users based on their past interactions with your site.
The Build Audience Segments field can be found under the Advanced Options section of your widget settings.
My Widget Users is the default setting for all widgets on your sites.
In the drop down menu of the Build Audience Segments field, you have the option to Create New Segment.
This option allows you to build a unique audience segment for a specific widget.
You can choose to disable the Audience Segments feature.
We do not recommend disabling Audience Segments as this feature allows you to re-engage users who have visited your site in the past.