Social Media Tool | Image and Video Requirements

Our Social Media Tool can help you post to all of your most important social media accounts. These do, however, have specific requirements in order to post.

Image Requirements

Social Marketing supports the following image types: PNG, JPEG, or GIF.

Recommended size: If posting to multiple social networks, we recommend square images (1:1)

Social network	Dimensions	Maximum File Size	Notes
Facebook	Recommended: 1200 x 1200 px (square image \| 1:1) 1,080 x 1,350 px (vertical image \| 16:9) Minimum: 600 x 315 px Note: Facebook generally scales well with all image dimensions	4 MB For PNG images, aim for less than 1MB as larger PNGs may appear pixelated on Facebook	Social Marketing supports 10 images per post for Facebook When uploading multiple images, Facebook will arrange your images to match the first one uploaded. For best results, we recommended using consistent image sizes when possible.
Instagram	Recommended: 1,080 x 1,080 px (square \| 1:1) 1,080 x 608 px (landscape \| 1.91:1) 1,080 x 1,350 px (portrait \| 16:9) Minimum: 640 x 640 px (square \| 1:1)	30 MB For PNG images, aim for less than 1MB as larger PNGs may appear pixelated on Instagram	Social Marketing supports 1 image per post for Instagram
Google My Business	Recommended: 720 x 720 px (square \| 1:1) Minimum: 250 x 250 px (square \| 1:1)	5 MB Cannot be less than 10 KB	Social Marketing supports 1 image per post for Google My Business The photo should be in focus and well-lit. It should have no significant alterations or excessive use of filters. In other words, the image should represent reality.
Twitter	Recommended: 1,200 x 675 px (landscape \| 16:9) Minimum: 600 x 335 px (landscape \| 1.79:1)	5 MB (PNG, JPEG) \| 15 MB (GIF)	Social Marketing supports 4 images per post for Twitter GIFs have additional requirements for Twitter. To ensure your post is successful, try matching the following constraints: Resolution: <= 1,280 x 1,080 px Number of frames: <= 350 Number of pixels: (width * height * number of frames) <= 300 million Looping: GIFs that do not loop will be uploaded as still images
LinkedIn	Recommended: 1,200 x 627 px (landscape \| 1.91:1) Minimum: At least 200 px wide	10 MB	Social Marketing supports 9 images per post for LinkedIn

Video Requirements

Social Marketing supports the following video formats: MP4, MOV.

Social Network	Dimensions	Bitrate	Maximum File Size	Length
Facebook	--	--	10 GB	4 hours
Instagram	N/A*	5 Mbps	1GB	60 seconds
Twitter	N/A*	--	1GB	60 seconds