Each social network has its own definition of what it sets as an acceptable standard for posts. These standards vary widely based on the network. It can be quite confusing to know every variation allowed and includes such things as character length, image formats and sizes, video formats and lengths, and much more.

Clients with the Social Tool can now post at one time in acceptable formats for all social networks they wish to share content by simply selecting this new feature “customize by account”.

Clients selecting this feature when composing posts will have their content versioned for each of the social networks based on the network’s accepted formats. This helps clients successfully post on social media networks easily, efficiently, and most importantly reduce user formatting errors by meeting the differing requirements of each social network.

When in the composer and adding content for posts, select “customized by accounts” so that the composer will customize this post to be presented on multiple social media networks. By selecting this option, post content will meet the differing requirements of each social network and post successfully without any content-related formatting errors.