What is digital marketing, and why is it important for businesses?
Digital marketing uses online platforms like search engines, social media, and websites to promote products or services.
It's essential because it helps businesses connect directly with their target audience, generate leads, and increase sales in a measurable and cost-effective way.
What if I have a marketing team? Can you callaborate with them?
Absolutely! We can act as an extension of your existing team, providing data insights, advanced targeting & creative support to complement your current efforts.
Who is RocketBusiness's partner for the Marketing packages?
RocketBusiness is INVOKE's exclusive partner for Marketing services catered to small businesses.
I've bought the marketing package. What happens next?
What to Expect After Signing Up (Your 3-Month Journey):
Welcome aboard! To kickstart your marketing success, here's what will happen after you sign up:
Phase 1: Getting Started (Within the First Week)
Information Gathering: Within 2 days, we'll need some key details from you to build your tailored marketing plan. This includes:
Your business goals and target audience.
Information about your main competitors.
Any existing brand assets (logo, images, videos).
Details about your products or services.
Links to your current social media platforms (if applicable).
An overview of any past digital advertising efforts.
Your preferred marketing platforms.
Kick-off Call: Within 5 days of receiving your information, the Invoke team will schedule a kick-off call. This is our opportunity to dive deeper into your marketing needs, align on key performance indicators (KPIs), and introduce you to your dedicated team.
Phase 2: Strategy & Content (Week 2)
Content Planner Delivery: Approximately one week after the kick-off call, you'll receive the initial Content Planner outlining content ideas tailored to your chosen package.
Phase 3: Campaign Launch & Monitoring (Ongoing)
Content Creation & Campaign Setup: Once you approve the Content Planner, our team will begin creating your content, setting up your campaigns on the agreed-upon platforms, and implementing robust tracking.
Weekly Performance Monitoring: As soon as your campaigns go live, we'll diligently monitor their performance on a weekly basis to ensure they're on track.
Monthly Review & Reporting: You'll receive a comprehensive performance report and have a dedicated monthly meeting to discuss progress, insights, and next steps.
Ongoing Content Planning: Before the start of each subsequent month (Month 2 and Month 3), we'll share an updated Content Planner for your review and approval, ensuring a continuous flow of fresh content.
Important Note: Timely approval of the Content Planner and final content is crucial for maintaining the campaign delivery schedule. Delays on your end may impact the overall timelines.
What is the turnaround time for setting up a campaign?
Typically, campaigns are set up within 1-2 weeks after initial consultations, as we ensure all content, targeting & strategies are optimised before launch.
Do you provide customised marketing solutions?
Yes, all our packages are flexible & tailored to your unique business needs. Whether you want to focus on a single platform or launch a multi-channel campaign, well design a strategy that works for you.
Can I combine elements from different packages?
Yes, we can customize your package to include elements from multiple tiers based on your business needs and goals, however that will incur custom costs.
Are there any hidden fees in your packages?
No, all our packages are transparent. Costs are clearly outlined, including ad credits and service fees. Any additional cost will be discussed upfront.
What are the main benefits of choosing RocketBusiness?
Our key advantages include:
Data-driven Precision: Campaigns optimised using insights from over 500,000 digital ads.
Expert team: Get a dedicated team of experts for a fraction of the cost.
Comprehensive Packages: From Google Ads to multi-platform campaigns, we offer flexible solutions for all business sizes and goals.
Can RocketBusiness help with small businesses or startups?
Yes, we have packages like Digital Marketing Lite specifically designed for small businesses or startups. These provide affordable & effective solutions to help you grow your online presence & generate high-quality leads.
Do you offer consulation to review performance?
Yes, regular consultations are included in all packages to discuss results, address concerns & refine strategies.
What do you need from me to start a campaign?
To get started, we'll need:
Your business goals & target audience information
Your main competitors
Any existing brand materials (logo, images & videos)
Details about your products or services
Links to your existing social media platforms, if any.
Details of your past digital advertising efforts, if any.
The platforms that you want to focus on.
Please provide this information within 2 days of purchasing the package.
What happens if my campaign underperforms?
If a campaign underperforms, our team will conduct a thorough analysis & adjust strategy to improve results. Our goal is to optimise performance continuously.
I bought the package today. When does my service start?
Your service activation will be 5 calendar days after the date of purchase. This will give you enough time to provide us the basic information about your marketing needs, so our partner can organise a more fruitful kick-off meeting with you.
How soon will I see results?
Results depend on the package and campaign type. For example, Google Ads campaigns can show results within a few days due to high-intent searches, while social media campaigns might take 2-4 weeks to build momentum. However there is no one-size-fits-all answer to this question, and results depend on the target audience, budget, and various other factors.
What's the minimum budget required to start?
We recommend the following minimum advertising budgets based on the package you choose:
Lite: Minimum ad spend of $300/month
Standard: Minimum ad spend of $300/month
Minimum ad spend of $1000/month
What plarforms do you use for digital marketing?
Our campaigns leverage platforms like Google Ads, Facebook, Instagram, TikTok and others, depending on the package you selected and your target audience.
How will I kow if my campaign is successful?
Success is tracked using key performance indicators (KPIs) like:
Cost-per-lead
Conversion rates
Return on ad spend (ROAS)
Engagement metrics for social media campaigns.
You will receive monthly performance reports with detailed analytics & recommendations for improvements.
How will I be billed for the packages?
You will be billed in advance for 3 months.
Can you help me create a website or landing page for my campaign?
Yes, we do have add-on website/landing page options. Please reach out to us if you are interested.
What industries are you able to provide these marketing services for?
We work with businesses across various industries, including but not limited to:
Food & Beverage
Education
Healthcare
Retail
E-commerce
Can I adjust my campaign once its launched?
Yes, we can continuously monitor and optimise campaigns based on performance. Adjustments on targeting or budget allocation can be made at any time.
Do you provide support for website integration (e.g tracking pixels)?
Yes, we help with technical setup, including tracking pixels, analytics tools, and other integrations to ensure your campaigns are effectively monitored.
Can I run campaign in multiple languages?
Yes, we can create campaigns in various languages (English, Mandarin, Malay) to reach diverse audiences, depending on your target market. Please reach out to us with your requirements, we will come back to you on how best we can help you!