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Intro to Billboards through CitySpark

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Written by Support
Updated over 8 months ago

At CitySpark, our goal is to maximize the impact of your event by selecting the most effective digital billboards through BLIP. Here’s how we do it:

  1. Proximity: We begin by identifying the billboards closest to your event location, ensuring that your ad targets the right audience in the right place.

  2. High Impressions: We focus on billboards with the highest average impressions, so your event is seen by as many people as possible.

  3. Optimal Availability: We select billboards with the most available ad slots, ensuring your event gets ample visibility and stands out among other advertisements.

To give you a clear view of the selected locations, we also provide a screenshot of billboards in your area. In the following image, the blue pins mark the best locations that meet the criteria above.

By combining these factors, we ensure your event receives targeted exposure with the most impactful billboard placements available.

A "blip" is the term we use for each time your ad appears on a digital billboard screen. Since these billboards rotate through multiple ads, a blip is when your ad is shown during that rotation.

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