Overview:
White Labeling in Search Atlas allows agencies to present the platform entirely under their own branding. Clients access tools and reports through your custom domain and see only your agency's identity.
Branding applied: dashboard, reports, widgets, login pages
What changes: All Search Atlas logos, names, and support links are hidden
What stays the same: Core infrastructure and backend technology still run on Search Atlas
⚙️ Setup Requirements
To White Label your dashboard, you need:
A Search Atlas PRO subscription
Access to your domain DNS records
Agency branding assets (Logo, Sign-in Logo, Sign-up Logo, Favicon)
Billing note (Coming soon — pending QPB-690 release): A white-label subscription fee is applied as a separate line item on your Stripe subscription. This charge will appear distinctly on your billing invoice.
📌 Setup instructions are available in Agency Hub > Agency Settings.
Setup steps:
Navigate to Agency Hub > Agency Settings.
Enter your white-label subdomain.
Add the provided CNAME record to your DNS.
Upload your Logo, Sign-in Logo, Sign-up Logo, and Favicon.
Save and allow up to 1 hour for DNS propagation.
Changing your white-label domain after initial setup: The subdomain field is locked once configured. To request a change, contact support via live chat. Backend intervention is required and propagation may take 24–48 hours. Note: subdomains such as "portal" or "dashboard" may conflict with existing records on your domain and should be tested in DNS before requesting the change.
🚧 Functionality & Limitations
The clients interact with the platform as if your agency powers it.
Embedding tools (e.g., into HighLevel/GHL) is possible, but the backend remains Search Atlas. The client-facing UI will display your agency branding; however, data processing and infrastructure are operated by Search Atlas. This is invisible to your clients.
Agencies currently embedded in GHL can request migration to a native Search Atlas account. All projects and data can be transferred without service interruption — contact support to initiate this process.
Clients lose direct access to Search Atlas support and resources (agency handles support).
White Labeled training resources are not pre-provided — agencies can repurpose or create their own.
👥 Managing Clients & Accounts
Search Atlas offers three account types in White Label setup:
Child Account: A customer under your agency with their own White Labeled dashboard. When to use: Choose this when you want the client to have their own isolated dashboard fully under your agency's branding, with you managing their plan and quotas.
Team Member: Shares your subscription's dashboard and quotas. When to use: Choose this for internal staff or collaborators who should work inside your agency's own dashboard and consume your shared quota.
Referral: Independent subscription billed by Search Atlas. You earn 30% recurring commission. When to use: Choose this when the customer should be billed directly by Search Atlas and receive a Search Atlas-branded experience — these accounts sit outside your white-label environment.
🛠️ Support Rules
Agency Owners: Have full support access
Clients: Cannot contact Search Atlas support directly; all support requests must go through the agency owner.
Live Chat: Disabled on White Labeled dashboards. To use chat, log in at https://dashboard.searchatlas.com/
💳 Pricing & Billing
White Label setup: $399 per month for PRO users
Agency Starter clients: Free with limited quotas
Upgraded client plans: You are billed 70% of the subscription price (added to your invoice). You set your own pricing for clients.
Referrals: Search Atlas bills them directly. You earn 30% recurring commission via the Affiliate Program.
🐞 Troubleshooting
SSL Certificate Errors
You must install a valid SSL certificate covering your chosen subdomain.
Without SSL, clients may see browser warnings (though you can temporarily bypass them).
Install SSL via your hosting provider's admin panel.
Login Access
Even after White Labeling, you can always log in via the regular Search Atlas domain.
Child Account Permissions
Admin-level child accounts can see Pricing and Order Builder.
Otherwise, the parent controls visibility.
🔍 Site Analysis Lead Capture Widget
Overview
A customizable, fully White Labeled widget that agencies can embed on their website. Visitors can run a site analysis and submit their contact details, which can be converted into leads.
Purpose
Convert visitors into leads with free branded reports
Provide opportunities for follow-up and bookings
Key Features
Lead capture (email + website)
Custom branding (logos, colors, fonts)
Meeting booking integration
Custom HTML for reports
Webhook integrations (CRMs, Zapier, Make, Sheets, Airtable)
Setup Guide
Configure text, button, and colors. Preview
Copy/paste snippet into your site HTML
(Optional) Add custom HTML for contact info, booking forms, etc.
(Optional) Add webhook integrations, test, and activate
Best Practices
Use clear CTAs
Always add a booking calendar link
Place widget on high-traffic pages
Test branding + lead flow before launch
Example Use Cases
Soft introduction to agency services via reports
Seamless lead → booking flow with calendar links
❓ White Label FAQs
Is there an extra cost for White Labeling my dashboard?
No, all PRO users can set up their Agency's White Label dashboard at no extra cost.
What do I need to White Label my dashboard?
A Search Atlas PRO subscription
Access to