Google Business Profile posts are short updates that appear on your Google listing — in Google Search and Google Maps.
They can include:
News or updates
Promotions or special offers
Event announcements
New products or services
Helpful tips for customers
These posts help keep your business active on Google, share important news with customers, and improve your local visibility.
How are Google Business Profile Posts used?
Kit suggests 4 Google Business Profile posts each month to help boost your local SEO.
Once you approve them:
The first post is published straight away.
The next three posts are scheduled to go live weekly.