Header tags, particularly the H1 tag, play a crucial role in SEO and user experience.

Here are some of the benefits:

1. SEO Impact: Search engines use header tags to understand the content of your webpage. Including your main keyword in the H1 tag can help improve your page's ranking.

2. User Experience: Header tags make your content easier to read and understand. They act like chapter titles in a book, summarizing the content that follows. This can improve user engagement and reduce bounce rates.

3. Keyword Consistency: Using keywords in header tags emphasizes their relevance to the content, which can enhance your SEO strategy.

4. Single H1 Tag Importance: It's important to have only one H1 tag per page. This signals to search engines the primary focus of the page, maximizing its SEO impact.