Our platform provides several ways to help with backlinks.

Firstly, we provide a backlink score, a combined score based on two metrics provided by our backlink data supplier, Majestic. These metrics, trust flow, and citation flow, help determine the total value of your website's backlinks. The higher the number, the better and more authoritative your website is.

To increase this score, you need to accrue more backlinks. We recommend adding your website to authoritative directories and distributing your existing and new content via methods that may build new links.

You can find backlink opportunities in the below competitor backlink opportunities section of the platform. This is where you can find backlink opportunities based on the competitors you have added to the platform.

We also provide information on bad backlinks and how to deal with them. Bad backlinks can negatively impact your SEO performance, so it's important to identify and remove them.

You can do this by heading to the backlink health check section in the platform. Here you will get a list of all your backlinks and then manually identify the bad ones (using the domain authority score). Once you've identified them, you can export your disavow file & upload it to Google Search Console.