If a keyword seems to be utilized excessively or forcibly integrated into content to seem more pertinent, it is identified as keyword stuffing. This is a tactic that ought to be avoided unequivocally, as search engines such as Google have the potential to penalize your page or entire website for engaging in this behavior.

Ultimately, Google's principal objective is to ensure its users encounter highly valuable, relevant, and distinct content, and keyword stuffing directly contradicts this mission because it fails to offer any genuine value to the reader. Instead, it engenders a subpar reading experience that is perceptible right away.