Ads IQ
Ads IQ is how a brand makes sense of the blackbox and wins inside it: see what Meta actually received, control what it learns from, feed it checkout-depth signal nobody else has.
By Swapnil1 author2 articles
- How to Set Up and Use Ads IQ (Meta) on ShopfloConnect your checkout to Meta, read the ads-to-order funnel per campaign, verify event health and EMQ, and configure custom checkout events that sharpen what Meta optimises for.
- Ads IQ: Frequently Asked QuestionsAnswers on Ads IQ access and setup, the existing Meta pixel integration, permissions, attribution, event match quality, custom events, and data handling.