In this session we are going to cover adding your Microsoft Universal Event Tracking (UET) Tag to your Wix site.
Now let’s get started.
Go to Microsoft Ads and login to your account.
Select UET Tag
Select the UET Tag for the site you plan to place it on.
Copy the code in the pop up window.
Now head over to your Wix site and login to the admin area.
Select your site
Scroll down to Advanced
Select Custom code
Select Add Custom Code
Under the Code Settings Tab
Paste the UET code into Paste the code snippet here box
For Name, enter Microsoft Ads UET Tag
For Add Code to Pages: Select All pages and set to load code once
For Place Code in: select Head
Select the other tab Code Type
Select the Marketing option
You can now close the window
The last step is to head back to your Microsoft Ads account and confirm the verification of your UET Tag.
Verification of your UET tag will not be instant. It usually takes about 2 business days for verification. You will know this step is complete when the tracking status changes from unverified to Tag Active.