What is demand, difficulty and market?

These terms appear in the category table of your SEO Keyword Finder app. Demand, difficulty and market are useful indicators for SEO.

Marianne Lalande avatar
Written by Marianne Lalande
Updated over a week ago

These three terms appear in your category recommendation table. For each category, you can find out:

  • The demand, which is the number of times users tried to find products with the category.

  • The difficulty, which indicates how difficult it would be to be listed as the most relevant result for this category on Google. Difficulty is a number on a scale of 1-100 where 100 is the hardest.

  • The market you're looking at for your category: we show demand and difficulty for users in this particular country, and in some cases, country and language combination. Let us know if other markets are more important to you.

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